Scuttling Regional Television Content

We have frequently discussed the potential for Australian commercial television broadcasters to seek to reduce their Public Service content responsibilities in the face of new media incursions.    This is exactly what is now happening in the UK.

ITV should be allowed to drop some regional news bulletins, reduce regional programming by 50% and cut back on some current affairs programmes, according to media regulator Ofcom, which has forecast that up to £235m per year will be needed by 2012 to maintain public service content on commercial TV.”   That is the opening paragraph in a Media Guardian article of 25/9/08 which reveals the arguments that Ofcom accepts for ITV to reduce its regional responsibilities.

Just as here, the original ITV licence-holders and their successors were granted their licences in return for some solid public service content.   Just like here the responsibilities  were part of the fabric of British television.   Just like here, the responsibilities have given birth to some magnificent programming and significant local and regional production opportunities.

Now they are to be whittled away in the face of real competition.

Givent that the UK TV system has always been far more rigorous about local content than has the Australian system, it will be interesting to see how quicky these arguments now appear here.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: